LEGO is a brand known throughout the world. It’s been a staple of childhoods for decades—one of the most popular toys for boys and girls. LEGO inspires creativity and innovation. But in the late 1990s, LEGO was facing the probability of bankruptcy. They needed to turn things around before they became simply a memory.
In writing Mean People Suck, I was struck by the story of LEGO, as depicted by John Davis in his Guardian article, “How LEGO Clicked: The Super Brand that Reinvented Itself.” The turnaround occurred under the direction of Jørgen Vig Knudstorp, something I’ve coined Champion Leadership.
Quick Takeaways
- LEGO is one of the world’s most prestigious brands, but it almost landed in bankruptcy in the 1990s.
- LEGO reinvented its brand under the leadership of Jørgen Vig Knudstorp.
- LEGO overcame its deficits and reinvented itself with the power of empathy.
- LEGO is a brand story that any business can relate to and gain some valuable insights.
The Change Game: What Jørgen Brought to the Table
Jørgen Vig Knudstorp was an outsider. He started as a consultant for the brand and, within three years became CEO, making him the first non-family member to hold such a position. He earned this place by taking risks. He was extremely vocal about the brand’s failures: how they had expanded too quickly and how their finances were on shaky ground.
For solutions, he didn’t look to those who had been running the company for years. Instead, he looked for new ideas. On his journey to finding novel answers, he spent two years talking to employees and customers. Everything came to a head in 2003, when he asked to speak to senior leaders. The brand was hemorrhaging nearly $1 million a day.
What he had come to learn was that even though LEGO only made one thing, it had too many products as well as too many suppliers. He knew the company wasn’t going to survive under this strain.
Then he said, “We are on a burning platform, losing money, with negative cash flow and a real risk of debt default.”
Jørgen thought his job at LEGO was over, as most of the senior leadership was still too blind to see the writing on the wall. But it wasn’t. The CEO at the time, a grandson of the founder, made him the CEO.
Then things began to turn around. He cut costs dramatically until the company was again profitable. And what was his secret to turning the tide? Empathy.
Champion Leadership: Finding the Faith in Empathy
Jørgen introduced empathy to LEGO. He first did so by studying at play. He even sent designers to stay with a family for a week, where children were fond of the toy. He impressed upon his employees to learn how children play and interact with LEGO. In this process, LEGO was able to adapt to the changing world—one where the most desired toys were electronic.
Jørgen wasn’t the leader when he started affecting change. But he understood that empathy had the power to overcome bad management decisions. LEGO had been making bad decisions for many years. They were no longer connected to their customers or their employees. They forgot their central values and their role in igniting passion in a child’s sense of wonder. Empathy took the brand from the brink of collapse to being one of the most admired brands in the world.
The new CEO could have spent time trying to sell his boss on empathy, but at the time he didn’t realize how important it would be to righting the ship. He just knew intuitively he had to get back to basics and the root of their previous success.
Jørgen Took Risks, But So Did Others
Jørgen’s story is certainly one that demonstrates the benefits of listening to employees and taking risks. But he’s not the only one. The previous CEO and executives who promoted him took a huge risk. Those designers who studied play took a risk, too, by standing behind their new, inexperienced leader.
There were a lot of people who believed in Jørgen, which is why what he displayed is Champion Leadership. Those around him valued his insights and direction. They became champions of his ideas and learned in the process why empathy and customer focus would be their way back to profitability.
Do You Champion Ideas?
It would be great if we all worked in a culture where ideas are supported. This simple exchange of empathy creates trust in the workplace. Champion Leaders are those that are most likely to nurture innovation. When a workplace is a safe place to share unbiased and unfiltered ideas, employees are likely to come up with something that works.
Championing ideas in the workplace shouldn’t be something that rarely happens. In a restrictive work culture, employees aren’t engaged and don’t see the value of thinking outside the box. They know they’ll just get shot down, so they don’t even bother to try.
Having such a lackluster workforce won’t lead to sustainable success. A championing culture is rooted in empathy and caring to listen to what others have to say. If you create this kind of culture—one that nurtures innovation—your success could be greater than imagined.
What Does It Take to Evolve into a Championing Culture?
Cultural change is never easy. But these changes, when made based on empathy, can spread like wildfire through your organization. Moving toward supporting and accepting ideas from all employees empowers them and provides so many opportunities.
Does your culture need to shift? Start by picking up your copy of Mean People Suck today, and get the bonus visual companion guide as well. Or check out our services to help evolve your culture. And I would be thrilled to come present to your team on the power of empathy. Get in touch with me today!
Thank you for your sharing. I am worried that I lack creative ideas. It is your article that makes me full of hope. Thank you. But, I have a question, can you help me?
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This exercise additionally helps to enhance scapular
retraction, which is crucial for sustaining correct shoulder mechanics and preventing accidents attributable to overtraining the anterior delts.
By strengthening the upper again and rear delts, face pulls
promote better posture and shoulder stability, making them
a wonderful different to upright rows. The TRX YTW is almost three
workout routines in a single and strengthens the higher
again and traps from totally different angles without aggravating the shoulder joint.
This is a great upright row alternative, correcting poor posture and
strengthening the muscle tissue surrounding the shoulder.
As an additional bonus, the W part of the transfer strengthens the rear
deltoids and the rotator cuff to help enhance the mobility and
health of your shoulders. Upright rows have earned their popularity
as a dreaded exercise because of their discomfort, potential dangers, and restricted muscle activation. Whereas they are often beneficial
when carried out appropriately, it’s important to weigh the risks and think about various exercises that present related advantages with out the downsides.
The frequency of your upright row workouts will rely in your
particular person health objectives and training program.
It’s typically really helpful to train every muscle group 2-3 occasions per week, permitting for sufficient rest and recovery.
For most people, a shoulder-width grip is greatest for
the barbell upright row. The narrow grip upright
barbell rows place emphasis extra on the upper trap and a little less on the lateral delt and
rear delt. Mastering the barbell upright row might
help you with greater lifts like bench press and deadlifts.
The exercise is recognized as “barbell upright row” as a result
of the barbell is lifted up in a vertical, or upright, direction.
Whereas the upright row and face pull typically compete for a spot in training routines, they will
complement one another successfully.
Take your time to be taught the proper approach, and don’t be afraid to ask for assist from a coach
if needed. We have spent over 120 hours of research and tested over 100 barbells.
The dumbbell ought to travel near the body all of the up till it will
get about head peak, then rotate the elbow, drop the hips and catch.
Standing on the band with one foot will make Band Upright Rows
the easiest. Standing on the band with two ft will make the exercise more
durable and the broader you place your toes will proceed to extend the stress and make them
more difficult.
Or ditch the upright row altogether and exchange it with the workouts
on this listing. You won’t be disenchanted or miss out on any upper entice and lateral deltoid progress.
You’ll be surprised that even if you suffer throughout conventional upright rows, the snatch grip excessive
pull with heavy loads causes no problems in any respect.
I fee this train as the ultimate higher traps builder and believe it must
be your primary upright row alternative when you have the gear and technical talent.
Throughout the height of the movement, your shoulders shift to a
compromised position.
The solely actual distinction between these
strikes is that the arms stay rigid and don’t tend to come much above parallel in lateral raises.
Both the lateral increase and the upright row provide unique advantages for shoulder
growth. By understanding their mechanics, advantages,
and considerations, you’ll have the ability to choose the train that greatest aligns together with your health targets and expertise degree.
Keep In Mind, correct form and a focus on high quality actions are
key to maximizing outcomes and minimizing injury threat.
You’ll comply with the identical technique in this exercise because
the barbell upright row, with the one difference being that you’ll swap the bar
with dumbbells. Since the upright row requires you to maintain the bar close to your
body, most lifters pull their elbows close to their sides.
Preserving your elbows close to your physique will result in greater biceps stimulation and may trigger shoulder impingement at
the high. Vertical pulling actions like the upright row require a solid grip,
particularly with heavier weights, which ends up in larger
forearm engagement. Use a thumbless (thumbs across the bar) grip to scale back your forearm engagement.
The vertical pulling movement recruits the infraspinatus and teres minor, two tiny muscular tissues within the rotator cuff.
There are two good reasons for including
the single arm dumbbell snatch high pull on this record.
The first one is that it’s an exercise that follows the identical movement sample as the upright row, with the added factor
of making it a more explosive, athletic exercise. While I don’t like the over-simplified, click bait claims made by many personal trainers,
I can see why there’s plenty of criticism of the upright row.
There’s a danger of shoulder ache due to the
nature of the movement and how it interacts with the
physiology of the shoulder joint. In this text I’m
going to run you through a variety of the options to the upright row that I use in my own coaching and
with my private coaching purchasers. They’re exercises that don’t risk shoulder harm and assist to improve athleticism and technique on different lifts.
Most lifters know of the Dumbbell Lateral Elevate as a shoulder train that focuses on the Medial Delts.
Put your feet on the stabilizing foot supports, and lean ahead with your head between your arms.
Unlike the excessive row machine workouts, the bent-over rows will focus
extra on your latissimus dorsi, decrease back, and erector spinae and less in your rear deltoids.
If you pull the handles far sufficient again to trigger your shoulder blades to maneuver toward each
other, you’ll activate the rhomboids as properly.
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It’s not the variety of reps or rounds, the loads
lifted, or the time to finish that rely.
What’s actually necessary is that we present up and go away all of
it on the fitness center floor. Von Rohr will transfer on to the Semifinals
stage once again and receive a total of $24,456 for her total and two particular person exercise
wins. To develop, refine, or refresh judging abilities prior to
the Open, people are encouraged to finish the Judges Course and/or the Advanced Judges Course, available
online at CrossFit Courses. Operating alongside the CrossFit Open, athletes will full
one workout a week for three weeks from Feb. 27-March 17. You can view a full listing of rankings on the Adaptive CrossFit Open leaderboard HERE.
We know that it’s potential to succeed in these
targets on your own, nevertheless it’ll occur faster with licensed CrossFit coaches
and a community of individuals behind you, encouraging and supporting you the entire method.
Our program makes use of practical movements that your body is of course designed to do, combining components of
cardio, gymnastics, weightlifting, biking, rowing, and extra to improve your general health in a balanced method.
Castro then requested any interested affiliate homeowners to put together an “audition video” and tag
him on social media, and he will select “at least one affiliate owner” to announce one Open workout.
The remainder of this blog will assist to answer some
of those questions to help you succeed, whether or not you’re aiming for regionals, or just having an excellent time.
Each 12 months, the community uses social media hashtags to contribute to the global story
that unfolds through the Open. Whether you’re new to the Open or a
veteran of the sport, it is a nice time to update your picture,
cover picture, bio, and benchmark stats to verify every thing is
up to date in your public profile.
This year will also see the introduction of
a Community Cup in June, open to all athletes who
registered for the Open. Over a weekend, opponents will participate in this segment, categorized
by capability stage, promoting inclusivity and friendly competition. Typically,
Sanctionals will qualify two athletes (one male and one female) for the CrossFit Games, however this will range depending on the specific event’s scale and location. Athletes are encouraged to compete in multiple Sanctionals to increase their chances of qualification. For those people who don’t qualify by way of the In-Affiliate Semifinals, Sanctional competitions will take place from April via
June. These events could have their own unique programming and
will independently function however still play a significant position in determining who advances to
the Video Games.
Not signing up for the Open is like having an abort button available in case issues get uncomfortable — and consider us,
they may get uncomfortable. Or like working a 5K alongside an organized race, but never paying
the registration payment. The design of the Open and its place within the CrossFit Video Games season was very intentional.
The ultimate function of the CrossFit Video
Games is to search out and crown the Fittest on Earth.
To do that, the Open casts a wide net and attracts numerous folks from around the globe to
participate on a stage enjoying subject at the start of
competition. Perhaps that’s the fantastic factor about the Open — unbiased of fitness
level, the Open brings us together to pursue something
that may not maintain the identical that means or possibilities
if we have been simply understanding on our own.
There might be a scaled model of the Adaptive Open workouts.
Lest you think this is an exaggeration, particularly
the “bolder human” half, we want to explore how essential it’s to often do issues we find troublesome.
For the second 12 months in a row, Mirjam von Rohr took first
overall in the women’s particular person division.
You can view winners of the scaled and foundations exercise choices as
well as a full record of rankings on the CrossFit Video
Games Leaderboard. These excelling in the particular person class could have the prospect to qualify instantly for
the 2025 CrossFit Games, with the highest athletes incomes their spots.
Moreover, only one staff from a given CrossFit
affiliate can progress to the Games, a major shift from earlier
years. The 2025 CrossFit Games season is about to bring some significant changes,
as detailed by Dave Castro throughout a latest Affiliate City Hall assembly.
While many rumors circulating in the neighborhood have proven accurate,
others have turned out to be unfounded. One key takeaway from the announcement is
the brand new three-stage construction for the season. Three notable CrossFit Video Games athletes had been the first to
tackle Open Exercise 25.1 during the first reside announcement of the
2025 Open.
The anticipation of every exercise announcement, the technique discussions,
and the post-workout celebrations all add to the expertise.
It’s an opportunity to step up, throw down, and see what
you’re capable of—all while having a great time.
For many, the Open is the first style of competitive CrossFit.
Even in case you have no intention of qualifying for the
CrossFit Video Games, testing yourself in a structured competitors format can be an extremely
rewarding expertise. The Open is a gateway to pushing previous mental and bodily limitations,
serving to you unlock your true potential. The excellent news is the outcome isn’t essentially the most crucial aspect of the workout.
We are a group of people and licensed CrossFit coaches in Puerto Vallarta who
are enthusiastic about fitness. We imagine that CrossFit
is one of the only ways to achieve your private goals, enhance your strength and conditioning, and assist you to notice new possibilities for your personal private
health targets. And even when I know the exercise prematurely, it’s
not going to help me get a better rating. Every Little Thing CrossFit is dedicated to empowering the CrossFit community by offering comprehensive
and useful details about the sport, training, nutrition, and gear.
Our mission is to turn out to be the ultimate useful resource for all things
associated to CrossFit, delivering accurate and insightful content.
Athletes must complete 5 wall walks, two 50-calorie rows, and seventy five
barbell repetitions in Workout 25.three – the ultimate test of this year’s CrossFit Open….
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Choose a color that enhances your private style and gym aesthetic.
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Not all belts are created equal, and choosing the right one is determined
by your targets. Now that we’ve covered why belts
can be helpful, let’s talk about if you really
want one.
It’s inflexible and durable, making it a fantastic choice for powerlifters and Olympic weightlifters.
Nonetheless, with varying thicknesses, any lifter can profit from a leather-based
belt. Your coaching fashion is the most effective indicator for selecting a particular belt type.
Heavy lifters (e.g., Powerlifters) should concentrate on extra inflexible belts for maximum stability and security.
In my experience, taking the time to properly measure my waist in accordance with the directions was essential.
Guessing or utilizing pant measurement would probably lead
to a poor fit and diminish the belt’s effectiveness.
Once properly adjusted, the belt contributed significantly to my stability
and confidence throughout lifts.
Powerlifting belts provide you with most support with
a rigid 4-inch width and thick leather or nylon construction.
The uniform width stabilizes your backbone and core, serving to
you raise heavier safely. These belts safe tightly with double-prong buckles,
ensuring you might have a locked-in feel during squats, deadlifts, and other heavy compound movements.
If you’re serious about strength coaching, that is your go-to belt.
Trusted by elite power athletes, our premium lifting belts present the
steadiness and support you need to raise with confidence.
Whether Or Not you’re into powerlifting, strong(wo)man, or weightlifting, our premium belts will hold
you secure throughout your toughest lifts.
This can result in a reduction in spinal flexion, extension, and
lateral bending. For nylon belts, a gentle hand wash with gentle soap and water will suffice.
Nylon belts are lightweight, affordable and great
for these into leisure lifting. Our testers appreciated the
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belt to give a bit during squats. It was a game-changer,
offering me with the stability I wanted for every raise.
The belt is common from buffalo cover leather-based which impressed our test group with its snug, supple feel.
Periodically inspect your belt, whether it’s the most effective lever belt or a normal lifting belt, for indicators of wear similar to cracks,
fraying, or a weakening closure system. Pay particular attention to areas under stress, like the stitching and buckle,
that are susceptible to wear. Selecting the best weightlifting belt usually involves deciding
between lever and traditional buckle belts. Each kind has distinct features and advantages, catering to different lifting types
and preferences.
With the Master of Muscle Weightlifting Belt, you simply pull or
launch the Velcro strap to attain your required tension and that’s it.
Once I tried the Iron Bull Power belt, it felt like it
was made just for me – easy, sturdy, and dependable.
There was little or no adjustment needed and never
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a variety of moves with out ever imposing itself, and for this
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